Marketing

Blog | Written by Sam Prost

Case Studies Aren’t Just Stories: How to Measure the ROI of Your Recruiting Case Studies

You’ve done the hard work. You’ve identified your best success stories, interviewed clients, collected the data and published a set of compelling, professional case…

AI | Written by Emily Blattel

SEO for AI search: What recruiters need to know (and why the basics still matter)

It feels like everyone is talking about “SEO for AI” lately, especially in recruiting. You might have heard…

Blog | Written by Emily Blattel

Why strong recruiter profiles matter (and how to make yours hard for scammers to copy)

Fake recruiters are becoming a real problem. Fast Company recently covered a wave of scams where impostors pretend to represent well-known employers. They…

Blog | Written by Emily Blattel

Free PR tactics for recruiters: How to get media coverage without spending (nearly) anything

Public relations often feels out of reach for smaller recruiting firms. It sounds expensive, time-consuming, or reserved…

Blog | Written by Sam Prost

How Blogging can Establish Authority for Recruiters

It’s noisy out there, and it’s easy to feel like just another voice vying for attention. Every…